For Ricardo Marques, Budweiser’s Group Vice President of Marketing Core and Value Brands, diversity is much more than a corporate mandate. Of course, it means making sure all people -- black, white, Hispanic, women, veterans, immigrants -- are included, both internally and in its marketing. But it also means intellectual diversity, inviting all kinds of minds to the table and then letting them speak. The best teams, he says, “have a healthy combination of analytical thinking, creative types, people who are more organized and those who are more disruptive. Different points of view on the same problem are priceless.”
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