It's traditional to start the first post of the New Year with predictions for the year ahead. It's inevitable that a few of these will come true (on the basis that even a stopped clock is right twice a day), and equally inevitable that most will never happen.
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Brian Jacobs spent more than 35 years in advertising, media, and research agencies, including spells at Leo Burnett (UK, EMEA, International media director), Carat International (managing director), Universal McCann (EMEA director) and Millward Brown (execut… read more
