Virtual reality (VR) is quickly expanding from game-based content to news, drama, documentaries and even comedy, powered by a new generation of filmmakers. At Cannes, I hosted a Publicis Media discussion on the Entertainment stage with two leading players in the space: Bryn Mooser, CEO/Co-Founder of RYOT and Thalia Mavros, Founder/CEO of online video network The Front.
Cannes 2017: Virtual Reality -- The Shift to Story Immersion
![Cannes 2017: Virtual Reality -- The Shift to Story Immersion](/media/articles/virtual-reality-goggles_B_Wz6OBBz-graphic_stock.jpg.550x380_q85_box-197%2C0%2C4928%2C3280_crop.jpg.webp)