Quick Response (QR) codes have gained significant popularity in recent years as a valuable marketing tool, especially for TV advertisers. They provide an interactive and efficient way for businesses to engage with their customers, share information and drive conversions. However, like any marketing strategy, implementing QR codes requires careful planning and execution. Unfortunately, many marketers make mistakes that hinder the effectiveness of their QR code campaigns. In this article, I will explore some common errors that marketers make when implementing QR codes and provide insights on how to avoid them.
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