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Danny Kaplan of Cadent Network on Data, Change and the Future of TV

Danny Kaplan of Cadent Network on Data, Change and the Future of TV

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Charlotte Lipman photo

Charlotte Lipman

Publish date

August 18, 2016

Channel

1stFive Council

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Cadent
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It's one thing to talk about the future of television -- but what if you're actually living it? As Director of Planning at Cadent Network, Danny Kaplan is the keeper of the keys when it comes to unlocking the power of an advanced television ad solution. "The most exciting part is being at the forefront of where television is moving and moving away from age/sex evaluations ... incorporating other data sets to come up with some really intelligent plans," Danny said during a recent conversation at Cadent's New York City offices. 

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Charlotte Lipman photo

Charlotte Lipman

Charlotte Lipman manages MediaVillage's market intelligence and also serves as a contributing columnist. Charlotte develops industry-leading research reported in part at MediaVillage. She also leads data analysis and presents insights to Medi... read more

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