Decoding Millennials & Fandom: When teens say "shipping," it has nothing to do with boats - Alison Hillhouse, MTV Insights
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.
Allison Hillhouse
Alison Hillhouse is the Vice President of Insights Innovation at MTV, where she focuses exclusively on understanding the behaviors and psychological underpinnings of Millennials. She decodes everything from the intricacies of fandom culture to high school cl… read more
