ELEVATE: Online Video Advertising Summit - Will Richmond

Online video advertising is surging as brands agencies and content publishers recognize its unique ability to pack the emotional punch of TV advertising along with the metrics of online Yet despite its sizzling growth many challenges still remain For example how to unlock more premium video ad inventory Which measurement standards should be adopted and how do they relate to TV advertising How to reduce buyer friction And so onTo address these and other topics a new fullday conference ELEVATE Online Video Advertising Summit will be held on Tuesday June 7th in New York City during Internet Week Executives from brands agencies content publishers technology providers and others in the ecosystem will gather to better understand how best to accelerate the growth of the online video ad industry ELEVATE will feature a full agenda of highimpact panel discussions fireside chats plus technology demonstrations case studies and breakthrough new researchELEVATE isn39t intended to be a day of rahrahs or selfcongratulations Rather attendees can expect candor insights and hard data from actual experiences from some of the leading executives in the industry Confirmed speakers includeamp183 Albert Cheng EVP Digital Media DisneyABCamp183 Jon Miller Chief Digital Officer News Corpamp183 David Kenny President Akamai Technologies former Chairman ampamp CEO Digitasamp183 Kevin Krim amp8211 Global Head of Bloomberg Digital Bloombergamp183 Ronda Carnegie amp8211 Head of Global Partnerships TEDamp183 Rio Caraeff amp8211 President and CEO VEVOamp183 Matt Strauss SVP ampamp General Manager Comcast Interactive Mediaamp183 Michael Fischer amp8211 Chief Marketing Officer Coldwell Bankeramp183 Shiv Singh amp8211 Head of Digital Pepsicoamp183 Jordan Hoffner amp8211 President of Digital Media Electusamp183 Mike Bologna amp8211 Head of Emerging Communications GroupMamp183 David Preschlack EVP Affiliate Sales and Marketing Disney ampamp ESPN Networks Groupamp183 Jeremy Legg SVP Business Development and MultiPlatform Distribution Turner Broadcastingamp183 Noah Garden amp8211 EVP Revenue Major League Baseball Advanced Mediaamp183 Brian Leder amp8211 VP Digital Director MediaVest Worldwideamp183 Keith Richman amp8211 CEO Break Mediaamp183 Ian Schafer amp8211 CEO and Founder Deep Focusamp183 Doug Scott amp8211 President OgilyEntertainmentamp183 Plus lots moreOnline video advertising is the most exciting segment of the Internet landscape amp8211 expected to be 2 billion in 2011 and grow by 40 per year through 2015 For executives looking to better understand how to participate ELEVATE will be a mustattend event and a chance to be a part of a rising tideELEVATE is being presented by Will Richmond editor and publisher of VideoNuze the leading publication for online and mobile video decisionmakers and by Marc Sternberg former president and COO of AlwaysOnFor more information please visit httpwwwelevateconferencescomjune2011amp8232

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ELEVATE: Online Video Advertising Summit - Will Richmond

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