Are you a gamer? Twenty years ago, only a small segment of the population would have defined themselves so. The implication then was that a gamer was stereotypically a male in their tween/teens in their basement playing Xbox or PlayStation. Well, that stereotype is no longer true. We are all gamers now and by all, I mean the entire planet, male, female, young, old, everyone. It is the one thing that unites us globally in this crazy world, whether you play on a console, on your phone, on your laptop or through a VR headset. We are playing our families. We are playing our neighbors. We are playing random strangers in countries thousands of miles apart. Gaming is a uniter. And you, literally, cannot look away.
![](/media/channels/Media_Metaverse_Logo_square_cdrBZI3.png)
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.