"Acquire and squeeze," the principal strategy used by holding companies to grow and prosper during the past 30 years, has reached the end of the line. Investors are worried about the future, and they're downgrading holding company shares. New holding company strategies are required. What are they? What should holding companies' CEOs do?
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MediaVillage columnist Michael Farmer is the author of Madison Avenue Manslaughter: An Inside View of Fee-Cutting Clients, Profit-Hungry Owners and Declining Ad Agencies (Third Edition, 2019), which won four publishers' awards for excellence in marketing… read more