Las Vegas -- At CES, I sat down with Wonhong Cho (pictured above), Executive Vice President of Hyundai's customer and marketing division. Like most auto marketers, he's living in the present but planning for the future -- and the advent of shared vehicles, which he anticipates between 2030 and 2040.
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Auto-industry expert Jim Motavalli is a highly regarded writer for MediaVillage ("Motavalli on Marketing"), The New York Times, Barron's, Autoblog.com, National Public Radio's Car Talk, and others. He is author or editor of eight books, inc… read more