There's no question among the trio of executives speaking at an Advertising Week NY morning session Wednesday moderated by Dana Barakat, Vice President, Marketing & Communications, New York Interconnect, that multimedia undertakings have the power to engage people with community issues. The question is: What does it take to pull a campaign together?
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.