As we conclude 2017 and begin another year, is there a phrase or thought that can focus our attention as we enter 2018? I submit to you two words; intelligent and disruption. According to Merriam-Webster, disrupt is, “to break apart, to throw into disorder, to interrupt the normal course of unity.” Clayton Christensen, author of Innovator’s Dilemma, wrote that “disruption is a process, not an event, and innovations can only be disruption relative to something else.” The rise of bitcoin (intelligent currency), five billion people connected via mobile phones (with intelligent sensors inside) , computational intelligence in smart products, IOT and services produced are evidence of the process of intelligent disruption.
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.