Jim discusses the need to teach both durable and perishable knowledge, the importance of faculty composition, why students should "sample" B-Schools, and how the Northwestern "House Design" keeps it ranked #1 in marketing.
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Mike Linton
Mike Linton has held numerous marketing, general management, and board of director positions throughout his career. Most recently, he served as Ancestry’s Chief Revenue Officer where he led global consumer and product marketing with a focus on profitab… read more