Chanon Cook, Senior Vice President Strategic Insights and Research for Comedy Central, is responsible for advancing brand, programming and multi-platform development through research as well as providing key consumer insights to guide creative strategy. Specifically, her work helps the brand understand Millennials.
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Charlene Weisler is a media research executive and MediaVillage columnist with experience that spans broadcast, cable, off-platform, non-linear, and broadband. She shares her expertise in set-top box data, SEO, metrics creation, and behavioral psychography i… read more