Live Plus Same Day: TVB’s Unshifting Position - Steve Lanzano, President and CEO, TVB

Media Biz Bloggers Archive and TVB Archive

Let’s say this commentary was posted yesterday, is it still of value to you today? What if you save it to read two or three days from now? Should your page view be counted?

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Steve Lanzano

Steve Lanzano is the President and CEO of the Television Bureau of Advertising (TVB), the not-for-profit trade association of America’s local broadcast television industry. Steve joined TVB as president on January 1, 2010. He came to the association ... read more

People Talking Politics: Local TV Dominates Sources for Political Chat -- Stacey Lynn Schulman
Global Champions, Homegrown Heroes -- US Olympic Athletes Spur Local Television Viewing -- TVB
Welcoming Home Nielsen's New Leader -- Steve Lanzano -- TVB
Together, Local Television and Automotive Sales Are a Well-Oiled Machine -- Steve Lanzano
Drunk Driving Hits a Broadcast Roadblock -- Abby Auerbach
Tuning in Happiness -- Why Broadcast Still Wins With Viewers -- Stacey Lynn Schulman