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By Philip Goldsmith April 15, 2016

MediaBizBuzz: Gannett, NBCU, Nielsen, Omnicom and More

MediaBizBuzz Archive
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A roundup of the week's key news from MediaVillage member companies and the wider media industry. This week, Gannett and other newspaper publishers create a marketing nucleus, NBCU makes advertisers a promise, Nielsen jumps on the marketing cloud, Omnicom’s new agency targets hearts with science and blockbuster movies send cinema advertising revenues soaring -- plus much more media news.

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Philip Goldsmith

Philip Goldsmith is journalist, author and copywriter fascinated by the evolution of digital media and its impact on traditional publishing models. He has reported on a wide range of industries, including printing, publishing and paper manufacturing, and h... read more

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