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New FreeWheel VMR Examines Viewer Evolution and How the Premium Video Marketplace Has Responded

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# freewheel

# video

Author

Charlene Weisler

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Channel

Comcast Advertising InSites

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Media Insights

Last week, FreeWheel published its latest Video Marketplace Report (VMR), an industry benchmark publication that examines viewership trends. This latest report, accessible here, takes a closer look at "The Viewer Evolution and How the Premium Video Marketplace Has Responded" in the first half of 2021.

Charlene Weisler

Charlene Weisler is a media research executive and MediaVillage columnist with experience that spans broadcast, cable, off-platform, non-linear, and broadband. She shares her expertise in set-top box data, SEO, metrics creation, and behavioral psychography i… read more

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New FreeWheel VMR Examines Viewer Evolution and How the Premium Video Marketplace Has Responded

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Charlene Weisler

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