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Comcast Advertising, a division of Comcast Cable, is comprised of two primary businesses: effectv and FreeWheel. Comcast’s On Addressability is the leading industry initiative focused on supporting marketers’ and agencies’ needs for advanced TV and addressable TV resources and capabilities. For the latest news and insights, visit our social channels: effectv (TwitterLinkedIn) and FreeWheel (TwitterLinkedIn). Comcast Advertising is the world’s most trusted leader in media advertising, fostering meaningful connections between brands and audiences. We serve the entire video ecosystem, offering sophisticated ad solutions and advanced analytics to empower clients to grow their businesses. Comcast Cable, along with NBCUniversal and Sky, is part of the Comcast Corporation (Nasdaq:CMCSA).

 

Comcast Advertising, a division of Comcast Cable, is comprised of two primary businesses: effectv and FreeWheel. Comcast’s On Addressability is the leading industry initiative focused on supporting marketers’ and agencies’ needs for advanced TV and addressable TV resources and capabilities. For the latest news and insights, visit our social channels: effectv (TwitterLinkedIn) and FreeWheel (TwitterLinkedIn). Comcast Advertising is the world’s most trusted leader in media advertising, fostering meaningful connections between brands and audiences. We serve the entire video ecosystem, offering sophisticated ad solutions and advanced analytics to empower clients to grow their businesses. Comcast Cable, along with NBCUniversal and Sky, is part of the Comcast Corporation (Nasdaq:CMCSA).

 

FreeWheel's David Dworin on the State of the Premium Video Marketplace

FreeWheel's David Dworin on the State of the Premium Video Marketplace

From Talk to Action: Brands, Authenticity & Results

From Talk to Action: Brands, Authenticity & Results

What the Ad World Needs Now, Effectv Says, Is Combined Digital/TV Love

What the Ad World Needs Now, Effectv Says, Is Combined Digital/TV Love

2020 in Hindsight: How This Year is Changing the Media Buyer/Seller Dynamic

2020 in Hindsight: How This Year is Changing the Media Buyer/Seller Dynamic

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