BOTTOM LINE: We continue to expect steady business trends for Nielsen in 2Q16 and despite concerns around the competitive position of comScore (which primarily impacts Watch-related revenue streams) and challenges facing many of Nielsen's larger packaged goods customers (which primarily impacts Buy-related revenue streams). Our price target for Nielsen remains at $52 on a YE2016 basis. We continue to rate NLSN Hold.
Nielsen: Wall. St. Perspective - Pivotal Research
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