It is no surprise that the recent reincarnation of McDonald’s relationship with the advertising agency business may be changing the industry… back to the future. Specifically, creating a dedicated agency that brings back an integrated full service team of creative, media, research and account management.
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Mike Drexler is currently a Managing Partner at Drexler/Fajen & Partners, a media agency review firm that works with advertisers to evaluate their agencies’ performance. He was previously Founder and Principal of Drexler Geller Associates, an execu… read more