Once and For All: It's Not a Social Media Revolution. It's a People Revolution. - Uwe Hook - MediaBizBloggers

Social Networks were not created to add another channel to the marketing mixSocial Networks were not created to spark revolutionsSocial Networks were not created for influential39s to share their message Or nonsenseSocial Networks are for all the people that participate in themWe are social beings We spend our whole existence in Social Networks Being part of Social Networks allows us to share common goals resources and learn from each other The people in Tunisia and Egypt didn39t get a message from someone to start a revolution and followed like sheep They pulled down information and learnings from others And formed a picture saw that others felt the same way and decided to actMessengers carrier pigeons Gutenberg telegraph radio TV Facebook and Twitter never started a revolution People did And they always willUwe Hook is the CEO and CoFounder of BatesHook Inc wwwbateshookcom and a veteran of the advertising and marketing industry with the goal of building connections between people and brands Uwe can be reached at uwebateshookcomRead all Uwe39s MediaBizBloggers commentaries at SubversionsCheck us out on Facebook at MediaBizBloggerscomFollow our Twitter updates MediaBizBloggerMediaBizBloggers is an openthought leadership blog platform for media marketing and advertising professionals companies and organizations To contribute contact Jackmediadvisorygroupcom The opinions expressed in MediaBizBloggerscom are not those of Media Advisory Group its employees or other MediaBizBloggerscom contributors Media Advisory Group accepts no responsibility for the views of MediaBizBloggers authors

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Once and For All: It's Not a Social Media Revolution. It's a People Revolution. - Uwe Hook - MediaBizBloggers

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Once and For All: It's Not a Social Media Revolution. It's a People Revolution. - Uwe Hook - MediaBizBloggers

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