About MediaVillage
A MyersBizNet Community
Sign In Sign Up
Media Village logo
Sign In Sign Up
  • Home
  • Insider InSites
  • Columnists
  • MediaBizVillages

Radio Brings Profits to Hyperlocal Apps

By Walter Sabo October 26, 2015 Thought Leaders Archives
| photos
2 1 1

Hyperlocal apps connect app users with retailers in a mutually beneficial way. For example, an app can notify you that a Dunkin Donuts is a block away offering free coffee for the next 10 minutes. The user gets free coffee. Dunkin Donuts gets valuable consumer data.

Page of Prev Next
2 1 1

Walter Sabo

Walter Sabo is the Chairman of Sabo Media, a company that offers executive-on-demand services. He has worked on-site to build out new digital content platforms such as Sirius/XM. His team was the first to discover the marketing clout of web stars, Internet... read more

Related Articles

  • Putting a Value on Trust and Love in Today's Media Environment
  • Using Radio to Tune In to Gen Z
  • Congratulations! You Own an International Radio Station!
  • NPR’s Anya Grundmann on Bringing Listeners Closer
  • Audio Ad Creative: Leave It to the Professionals
  • Laura Walker: Amplifying the Voice of New York Public Radio

ADVERTISEMENT

Editor's Picks

  •
    Stuart Elliott: Many Annual Reports Downplay Role Played by Ads in Business
    By Stuart Elliott
  • A Fond Farewell to Adam West, the One True Batman of the TV Generation
    By Ed Martin
  • MEC and Maxus, Mergers and Closures
    By Brian Jacobs
  • When Do Advertisers Know What They're Buying?
    By Mike Drexler
  • Heaven and Hell in Advertising
    By Michael Farmer

Featured Videos

video thumbnail 01:30
Video: The Robots are Coming For Your Drinks - By Mindshare
added on 16 Jun 2017 79 views
More Videos:
  • video thumbnail
  • video thumbnail
  • video thumbnail
Media Village logo

2 1 1
MyersBizNet, Inc.
Jack Myers TomorrowToday Economics / TV / Video Download / Lunch at Michael's / 1stFive Village / WomenAdvancing Village / Legends & Leaders Village / Wall St. Village / AdTechVillage
Company
  • About Us
  • Contact Us
  • Editorial Guidelines
  • Privacy Policy
  • Terms of Use
  • Partner Showcase
Follow us
GET IN TOUCH

We'd like to hear from you! Call us, send us an email or request a meeting.

Contact Us
Receive e-mail News & Updates

Thank you for visiting MediaVillage.com. Subscribe for free to receive our e-reports and weekly updates.

Sign Up