Smart TVs @CES 2022: Big Bets On Gaming, ITV and Home Nerve Centers

Here39s what39s in storeA move away from playing videogames with a console to playing games without one Instead game action will be activated through voice commands or a wireless controller using one or both hands and pointed at the screenInteractive TV will move into the mainstream in a variety of ways from scriptedunscripted chooseyourown pathway content advertising and commerce to video chat and telehealthfitnesseducational servicesThe set evolves into a household nerve center or master control where you monitor or adjust many aspects of your home or apartment such as saving energy from room to room or choosing how long you want your meal to cook in the ovenBoth Samsung and LG offered amp8220gaming hubsamp8221 in their 2022 smart TVs bringing loads of top videogames from various suppliers playable with wireless controllers LG and Samsung plan distribution of titles from NVidiaamp8217s clouddelivered GeForce Now service while Samsung has a deal to offer games from Google Stadiaamp8217s catalogueIn the interactive arena Sonyamp8217s upcoming Bravia XR smart TV models will contain BraviaCam a camera system embedded inside the set that allows viewers to shift the picture vertically or horizontally with a hand gesture With Google TV as Bravia XRamp8217s operating system BraviaCam promises to give users a viewing experience that extends to video chat and according to a Sony press release amp8220many other fun new experiences waiting to be exploredamp8221Hisenseamp8217s virtual CES 2022 presentation also noted plans to incorporate gaming and Google TVpowered interactive services with its next round of smart sets Exactly what services will be deployed in the coming months was not detailedLGamp8217s interactive service effort will expand in many directions beyond gaming through its next generation of smart TV set models One is amp8220Live Nowamp8221 presenting live concerts and events where viewers can interact via chat and other means Another is amp8220LG Fitnessamp8221 a 247 gateway to workouts and classes viewers can take or put together then check their progress using a popup video dashboard A separate HomeDance app presents a selection of dance classes and routinesBoth 2022 and 2021released LG smart sets will introduce Independa a telehealth service where viewers can confer with their doctors or dentists from home plus see healthwellness videos at their leisure and get prescriptions filled at a discount from local pharmacies Independa running as an online app for over a decade is attempting to land additional smart TV distribution agreementsSamsungamp8217s effort for mass adoption of smart homeapartment controls kicking in with its 2022 models has three advancements including SmartThings Hub special connectivity software that can work with software inside various Samsung appliances and Home Hub an artificial intelligencepowered app that turns the smart set into amp8220your everyday home assistantamp8221 according to a Samsung executive describing smart home plans at the companyamp8217s inperson CES keynoteAlso Samsung will become a charter member of Home Connectivity Alliance a new consortium of manufacturers exploring smart home interoperability across TVs and other devices Other charter members include General Electric Electrolux and Trane The alliance also will develop universal standards for data security and user privacyLeading smart TV set maker Vizio whose breakfast event at Advertising Week New York last fall suggested a bigger role for ITV with its 2022 sets did not show up at CES 2022 last week In recent months Vizio has launched a group of original channels known as Features covering subjects from science fiction to the hophop scene More channels are in developmentAlso in absentia at CES 2022 Amazon and Comcast the newest entrants in the smart TV set marketplace Comcast launched its XClass line of sets last fall while Amazon introduced models using its Fire TV operating system One key feature of Amazonamp8217s sets is Smart Dashboard a popup app where users can display their home security camera or check the status of various appliancesClick the social buttons to share this content with your friends and colleaguesThe opinions and points of view expressed in this content are exclusively the views of the author andor subjects and do not necessarily represent the views of MediaVillagecomMyersBizNet Inc management or associated writers

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Smart TVs @CES 2022: Big Bets On Gaming, ITV and Home Nerve Centers

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Simon Applebaum

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Smart TVs @CES 2022: Big Bets On Gaming, ITV and Home Nerve Centers

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