The bot has become the next big phenomenon. You know, those software applications that run automatic tasks over the Internet that can be implemented faster than humans can respond. The bot is certainly going to play a role in the future utilization of mobile apps for businesses that want to communicate with potential customers but it can also be an antagonist, creating more spam and interruptions in peoples' daily lives that turn them off. Most importantly, it has also created a fraudulent marketplace that is costing advertisers billions of dollars for fake impressions.
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