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The Transparency Controversy: Rebates and Language

By Brian Jacobs May 05, 2015 The Cog Blog Archives
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The robust exchange of views around agency rebates, kickbacks and the rest in the USA continues, with many of the main protagonists showing up at the ANA’s Advertising Financial Management Conference, which kicked off with a Transparency Town Hall (what?) at the weekend.

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Brian Jacobs

Brian Jacobs spent over 35 years in advertising, media and research agencies including spells at Leo Burnett (UK, EMEA, International Media Director), Carat International (Managing Director), Universal McCann (EMEA Director) and Millward Brown (EVP, Global... read more

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