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The Voice of Local Businesses Relies on Local Cable TV Advertising to Be Heard

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Mark Lieberman

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Thought Leaders

When most people hear the words "State of the US economy" images of big banks, big corporations and big spending typically come to mind. Sure, these are the companies we see time and again in the news, on television and on our favorite Web sites, but are they really the backbone of our economy? Not by my count.

Mark Lieberman

As president & CEO for Viamedia, Mark is responsible for more than 1.2 million 15 and 30-second linear TV spots each day on behalf of 10,000 advertisers, and its subsidiary placemedia, the sell-side programmatic TV platform, handles more than 30 billion … read more