WGN America is crafting a noteworthy new strategic direction for its primetime schedule. That direction, which executives from the Nexstar-owned cable network call a major pivot, is NewsNation, a three-hour block of live newscasting that, starting this summer, will operate from 8 p.m. to 11 p.m. Eastern time and repeat from 11 p.m. to 2 a.m. ET. The pivot is in response to the increased appetite by viewers for news, as well as a reaction to cord-cutting and the plethora of OTT platforms and streaming entertainment available today.
WGN America Pivots in Primetime to NewsNation
