Whichever letter you choose, X's ad fortunes are predicted to be rocky for another 6-12 months. According to recent ad industry research from The Myers Report, social media buyers and planners across 14 top-tier agencies plan to decrease their current investment by an average of -43% over the next 6-12 months.
Whether A-D-L or "X", Ad Buyers Still Losing Confidence
![Whether A-D-L or "X", Ad Buyers Still Losing Confidence](/media/articles/X_twitter_alexander-shatov-d4_aCS3jsQ0-unsplash.jpg.550x380_q85_box-909%2C396%2C6533%2C4301_crop.jpg.webp)