In recent years, Tuesday morning of Upfront week was ESPN's time for a sports-minded breakfast showcase near Times Square. With ESPN bringing that Broadway theater-originated gathering to a close this past Tuesday morning, becoming part of parent Walt Disney's multi-network Upfront later that afternoon at Lincoln Center, AT&T's advertising venture, Xandr, moved right in to fill the void.
Xandr Opens a Community Chest Via Opening Upfront
![Xandr Opens a Community Chest Via Opening Upfront](/media/articles/brian_lesser.jpg.550x380_q85_box-120%2C0%2C3000%2C2000_crop.jpg.webp)