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About Us

YouTube’s Spring Awakening: NewFront News and Views

Author

Simon Applebaum

Publish date

Channel

Upfronts/NewFronts

Archived in

YouTube InSites

The pre-buzz surrounding YouTube's 2017 NewFront event, also known as Brandcast, coalesced around two questions. First, would Google's worldwide service do a public mea culpa for scheduling commercials within videos stocked with objectionable language and subject matter? Second, does YouTube have a new, original direction up its sleeve? Sure enough, the answers came through last Thursday night.

Simon Applebaum

Simon Applebaum has covered the TV medium for more than 38 years. Now a regular MediaVillage columnist, he produces and hosts Tomorrow Will Be Televised, a program all about TV, now in its 12th year. Previously, he was a senior editor for various TV-centric … read more