Helen Katz is SVP of Global Contracts and Data Partnerships at Publicis Spine. She is a trusted industry expert on data quality and reliable measurement, particularly within the arenas of addressable TV and precision video. She is an 18-year veteran of Publicis Groupe and recently authored the 7th edition of her textbook on advertising and media, entitled The Media Handbook (Routledge, 2019). It is available on Amazon or Routledge.com.
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Watch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.
See All ChannelsBuilding an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.
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