Melissa Moschetti, SVP, Managing Director at XACTV, leads the team that conceived and launched XACTV in 2016. XACTV is an automated unwired TV network that helps national advertisers efficiently expand the reach of their plans by aggregating local inventory. Working in conjunction with sales, buying and strategy, Melissa owns the product and technology development of the priority platform to deliver on client KPIs. With a background in local planning and buying from Active International, her clients have included brands in consumer packaged goods, pharmaceuticals, and restaurants. Melissa holds a BS in Business Administration from the Gabelli School of Business of Fordham University.
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For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.
See All ChannelsWatch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.
See All ChannelsBuilding an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.
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