Jack Myers Leadership Conversations and Industry Renewal Fund
To meet our community’s human and business needs in response to the COVID-19 crisis we’re hosting Virtual Upfront and Relief April 20 to July 17 with revenues distributed to individuals and non-profit organizations in need, administered by Advancing Diversity.org
Download the full PDF version of The Future of Media, An Epic Battle by Laura Martin and Dan Medina of Needham & Co. here. It is available MediaVillage subscribers. Enter your password or register at the site.
Download GroupM's Interaction 2017 report published every year. It is an overview of the state of digital marketing and its implications for advertisers.
Blockchain Technology's Impact on Media Buying and Selling-whitepaper
An exclusive whitepaper from Jack Myers TomorrowToday is available for download to employees at all MyersBizNet paid client/member companies. In this report we explore why, when and how Blockchain Technology will impact the media buying and selling business.
People-based Marketing: How a Change in Planning & Buying Protocols Can Maximize the Value of Your Media Investment
The idea of people-based marketing as is as simple as it is powerful; it's the ability to target particular ads to specific individuals, based on their unique behaviors, demographics and brand relationships.
Click to download a free whitepaper from Needham & Company's Laura Martin, analyzing the current state of technology, consumer adoption, and economics in the TV ecosystem
"Developing an Effective PMP Strategy", part two of Sonobi's three-part whitepaper outlining best practices for true people-based marketing, examines key considerations when implementing or revamping your PMP strategy.
A+E Networks has published a detailed white paper providing insights on the many implications and opportunities for marketers across the IoT ecosystem.
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