It’s election time, which means it’s the season for manifestos. Last week’s Cog Blog post outlined many of the problems facing the media agencies; this week’s proposes some solutions. A sort-of manifesto for the media agencies.
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Brian Jacobs spent more than 35 years in advertising, media, and research agencies, including spells at Leo Burnett (UK, EMEA, International media director), Carat International (managing director), Universal McCann (EMEA director) and Millward Brown (execut… read more