There are certain topics that recur in the trade press. There's ad spend forecasts, awards, people news, new business wins and in-housing. Us bloggers have our favorites -- in my case, transparency, planning and the various evils visited upon us by online platforms. And in-housing.
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Brian Jacobs spent more than 35 years in advertising, media, and research agencies, including spells at Leo Burnett (UK, EMEA, International media director), Carat International (managing director), Universal McCann (EMEA director) and Millward Brown (execut… read more
