A+E Networks has been making headlines with innovative content for their brand partners, including A Recipe for Seduction, last year's mini-movie starring Mario Lopez as Colonel Sanders, produced by Lifetime. The network group's own recipe for audience seduction -- on behalf of advertising partners that include KFC, Rocket Mortgage and Ancestry -- involves a very specialized approach, as David DeSocio, A+E Executive Vice President Ad Sales Marketing and Partnerships recently explained.
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