Philp L. McKenzieOn Influence and Influencers
Ed MartinEd Martin Report
Jeff MinskyBut Wait, That's Not All...
Jack MyersJack Myers ThinkTank
Alli RomanoAudio InSites
Bill HarveyIn Terms of ROI
Brian JacobsThe Cog Blog
Charlene WeislerMedia Insights
Christian TaylorThe Update
Christopher BoultonAdvancing Diversity
Erich J. PrinceNews on the Record
Jacqueline CutlerShattering the Glass Ceiling
Jim MotavalliAuto Marketing with Jim Motavalli
Justin PauraBudgets & Balls
Kate ByrneWomen Advancing
Kelly KozakevichIn the Loop
Kent M. HaringtonIn the National Interest
Kryss ShaneAdvancing Diversity
Larry SamuelThe Age of Aging
Michael FarmerMadison Avenue Makeover
Oriana SchwindtThought Leader
Pattie GlodMedia in the Age of Algorithms
Paul S. MaxwellPaul Maxwell Report
Peter HubbellThe Age of Aging
Raquelle M. ZuzarteThe Storytelling Revolution
Simon AppleaumTomorrow Will Be Televised
Steve GidlowBehind the Scenes in Hollywood
Tamara AlesiInsights for Curious Marketers
Trisha PattersonThought Leader
Wendy ArnonQuigley-Simpson InSites
Philip L. McKenzie is an anthropologist who uses his expertise in culture to advise organizations on how best to thrive in an increasingly challenging and uncertain environment. Philip uses his quantitative background and Wall Street experience in combination with a qualitative understanding of social, economic and cultural movements to unmask complex opportunities and identify significant trends that drive our future.
Philip’s work has placed him at the center of understanding the significance of culture as a reflection of shared values. As a result he is a sought after strategist working with a myriad of global organizations. He is a content creator and writer. He is currently publishes a weekly column via MediaVillage and is the host of The Deep Dive, a podcast in partnership with Pod Co Media. In the past, he has manifested his creative vision as co-host/co-creator of 2 Dope Boys & a Podcast.
Philip is a global speaker, having provided keynotes and workshops in London, Moscow, Sao Paulo, Istanbul, Amsterdam and more.
Prior, he was the Managing Partner of FREE DMC, an influencer marketing agency that specialized in integrated marketing strategy, digital content creation, and experiential events. In his roles with FREE DMC, Philip created strategic experiential campaigns for Jaguar, Sprite, Remy Martin, Belvedere Vodka and others.
He was also the Global Curator of Influencer Conference, a global content platform that exists at the intersection of values, creativity, culture, and commerce. From its beginnings in 2010 in NYC, InfluencerCon has been held in some of the most dynamic cities in the world including London, Berlin, Detroit, Sao Paulo, Mumbai and Amsterdam.
After completing his MBA at Duke University’s Fuqua School of Business, Philip joined Goldman, Sachs & Co where he worked in Domestic Equity Trading. He has had extensive trading experience in both the Healthcare and Consumer Product sectors.
Philip is a passionate supporter of the arts. He has been a Supporting Partner of the Alvin Ailey American Dance Theatre since 1999. He is formerly a Junior Associate of the Museum of Modern Art and a member of the Apollo Circle of the Metropolitan Museum of Art. He is a rabid music fan and accomplished DJ under the name 9 Is Water.
Prior to his Duke MBA, Philip earned a bachelor of business administration from Howard University majoring in finance with a minor concentration in philosophy.
Philip is born and bred in what he terms “Real Brooklyn” but travels extensively wherever the wind takes him. He is completing his first book titled No Shortcuts! The Revolutionaries Guide To The Future.
Ed Martin is editorial advisor of MyersBizNet and its TV/Video Download platform. He's also the chief television and content critic for MediaVillage. He has written about television and internet programming for several Myers publications since 2000, including The Myers Report, The Myers Programming Report, MediaBizBloggers and TV/Video Download on MediaVillage. He is also the current president of the Critics Choice Association's TV branch and has been a member of the Television Critics Association since 1990.
Ed is among the media's best-known and most respected commentators on television programming. His access to industry leaders assures MediaVillage readers unique insights into the behind-the-scenes influences that impact network programming. His "voice" is among the most influential in the television programming community.
Previously, Ed was a television critic and reporter for USA Today and was senior editor and television critic at the award-winning television and advertising trade magazine Inside Media. He has written features for Variety, TV Line, Advertising Age, Television Week, Broadcasting & Cable and TV Guide. Earlier in his career, Ed was publicity director for the independent feature film production and distribution company Vestron Pictures, where he orchestrated publicity campaigns and produced electronic press kits for dozens of movies, including the Academy Award-winning classic Dirty Dancing.
Jeff Minsky is editor of and lead industry analyst for The Myers Report at MyersBizNet and a MediaVillage contributor. Minsky is a multi-award-winning advertising and digital media pioneer, innovator, strategist and respected media technologist. He is one of only a handful in the industry with not only a strong mix of traditional and digital knowledge and experience, but also experience on all sides of the business, agency, client, and media sales.
Throughout the course of his 25-plus years in the marketing communications industry, Jeff has driven media strategy, internal digital change management, and media negotiation/project management for brands as diverse as IBM, Intel, McDonalds, The CW, CBS, Showtime, Disney, Visa, Hilton, State Farm, Anheuser Busch, and Pepsi. He has been influential in creating the industry frameworks by which digital media is purchased as the coauthor and lead negotiator for the 4As/IAB Industry Standard Terms and Conditions for the Buying of Digital Media.
Jeff was born in Dallas and developed a deep love of technology, sparked when his beloved grandfather presented him with an Apple II computer for his bar mitzvah. Had he received the moped he wanted; his life could have turned out much differently.
Jeff graduated from Yeshiva University in 1988 with a Bachelor of Arts Degree in Economics and an Associate of Arts in Hebrew Language & Literature. He has taught Emerging Media as an Adjunct Professor at NYU's School of Continuing Education.
Media Ecologist, Founder: MediaVillage and Advancing Diversity Hall of Honors
Jack Myers is a media ecologist and founder of MediaVillage, the media and advertising community’s leading resource for market intelligence, education, business connections and talent development. Over more than forty years Jack has influenced the decisions of hundreds of global, national and regional media, marketing, advertising and entertainment companies and organizations. More than 150 companies, organizations and industry leaders are members of MediaVillage.
Jack has founded three organizations focused on professional advancement: AdvancingDiversity.org, WomenAdvancing.org and 1stFive.org. He’s Chairman-Emeritus of the IRTS Foundation, a trustee of She Runs It (formerly AWNY), founder of Newhouse 44, and longtime board member of John A. Reisenbach Foundation and TD Foundation. He and his wife, Ronda Carnegie, co-founded the Jacaronda Foundation, a non-profit organization that provides college loan relief grants to economically challenged young people in media and advertising professions.
Jack may be the only person in the history of the industry to hold executive roles in local, national and international media; broadcast and cable television; radio; out-of-home; print; digital media; TV producing and direct marketing. After serving in leadership roles at Metromedia Outdoor, ABC-Radio, CBS-TV and UTV Cable, Jack launched The Myers Report, which for more than three decades has been a go-to innovation partner for more than 200 companies across the marketing and media ecosystem and the industry leader in forecasting the impact of technological advances on culture, marketing, media and entertainment. In 2015, after a decade of development, he launched MediaVillage, now the industry’s most influential platform for thought leadership and a global advocate for the role and value of media to society, culture and business.
Ainsley Andrade is a freelance writer working primarily as a TV critic and influencer for MediaVillage, in the column "#AndradeSays." Having "cut the cord" back when cords were still a thing, Ainz, as he likes to be called, brings a fresh and diverse perspective to any conversation about television, its many forms, and how it affects the culture.
Alli Romano covers audio industry trends in her MediaVillage column, "Audio InSites”, as well as contributing across MediaVillage channels. In more than 20 years covering the media industry, she has written for Inside Radio, Broadcasting & Cable, TVNewscheck.com, and Multichannel News. She previously was a writer and producer for FoxSports.com and NBA.com. While writing is her preferred medium, Alli also hosts podcasts and voices radio ads. She lives in Denver, CO.
Amanda, aka Alex, is a college Emmy-nominated filmmaker who is still making her way around New York City. Born and raised in Philly, she grew up especially interested in the ins and outs of the media world, and spent countless afternoons improving her creative storytelling skills with her sister. Her interest in film, photography, and video, stems from her experiences working as director and producer for La Salle T.V. and as a news/production intern at 6ABC in Philadelphia.
Amanda manages all of MediaVillage’s social outreach, amplifying members’ and columnists’ insights and messages across channels. She also oversees video creation and production.
As MediaVillage’s social media coordinator, Amanda enjoys using her skills to highlight the company’s values and mission by creating social campaigns that showcase its content and, using her videography skills to spotlight media executives, including conducting the interviews and handling production.
When she’s not proving to New Yorkers why the Eagles are better than the Giants or Jets, she’s watching DC Entertainment movies, searching for the best pizza spot, and avoiding all menu options that say, “Philly Cheesesteak.” Amanda’s college Emmy nomination is for a documentary she co-produced called “Off the Canvas,” about a local muralist in Philadelphia.
Bill Harvey, a columnist at MediaVillage ("In Terms of ROI"), has spent more than 35 years leading the way in media research with pioneer thinking in new media, set-top box data, optimizers, measurement standards, privacy standards, the ARF Model; and inventions such as ADI/DMA, addressable commercials, passive peoplemeters, and media/purchase single-source by big data matching (including four U.S. patents assigned to TRA Inc., which he cofounded, and sold to TiVo). He was the first winner of the ARF Erwin Ephron Award.
Harvey is cofounder of Next Century Media and New Electronic Media Science, third-party research companies serving more than 70 of the top 100 advertisers, as well as most of the major cable and satellite operators, networks, agencies, and other research companies. He was the first to turn set-top data into TV audience data to media research standards; a leader of standard-setting process in media measurement through ARF, 4As, ANA; and a former executive of Arbitron, Interpublic, Grey Advertising, and OpenTV. Additionally, Harvey was the inventor of addressable commercials and passive peoplemeter concepts, consulted on PPM and ScanAmerica with Arbitron, and developed the first automated marketing mix modeling system for General Foods. He initiated and spearheaded the writing of the industry privacy principles for the ANA, 4As, and ARF joint task force CASIE (Coalition for Advertiser Supported Information and Entertainment). His new company RMT won the 2020 Sequent Award for Innovation in Context Effects Optimization, and has Motivationally profiled 276 million Americans.
Brian Jacobs spent more than 35 years in advertising, media, and research agencies, including spells at Leo Burnett (UK, EMEA, International media director), Carat International (managing director), Universal McCann (EMEA director) and Millward Brown (executive vice president, Global Media). Currently, he writes "The Cog Blog" on MediaVillage. He has worked in the UK, EMEA, and globally out of the USA. His experience spans shifts from full-service ad agencies to media agencies; from traditional single-commercial-channel TV to multifaceted digital channels; and from media planning to multidisciplinary communication planning.
In 2006, Brian started Brian Jacobs and Associates, a consultancy business whose clients include advertisers, media agencies, research organisations and trade bodies.
Brian has served on numerous UK and international media industry committees, including the UK’s BARB Management Committee. He is a past chairman of the UK Media Research Group and has spoken at many conferences and festivals in the UK, Europe, Asia, and the USA.
Brian has co-authored two books on the media industry: Spending Advertising Money, with the late Dr. Simon Broadbent, published in 1984; and Social Media Marketing, with Jouko Ahvenainen, Alan Moore and Ajit Jaokar, released in 2009.
Charlene Weisler has had a long career in media research in addition to writing on the media for MediaVillage. Her corporate experience spans television, digital, data, out-of-home, off-platform and non-linear. Through her consultancy, Weisler Media LLC and in her "Media Insights" column, she explores the changing landscape of data, SEO, metrics creation, and behavioral psychography In addition, she writes about the media for several industry publications and hosts a blog at www.WeislerMedia.blogspot.com.
Though a New Yorker at heart, Christian Taylor is a self-taught photographer from Freeport, Long Island who began his career creating content for an industrial manufacturing company while working on other artistic projects with aspiring creatives. Later he moved into the high-end jewelry industry, where he stayed for nearly 6 years, producing videos, photo-shoots, and various social media campaigns for a fifth avenue luxury watch company. Now, Christian has his eyes set on the television industry, starting his hopefully long career in media as a Content Creator for MediaVillage’s TV/Video Download, Jack Myers’ The Future of Men and HookedUpGen, another branch of the MyersBizNet company.
Dr. Christopher Boulton is a race representation in advertising researcher, documentary filmmaker, and associate professor of communication at the University of Tampa. His writing has appeared in academic journals such as the Howard Journal of Communications and Advertising & Society Review, books like The Routledge Companion to Advertising and Promotional Culture and Debates for the Digital Age, and popular and trade venues like NBC Think and Ad Age. His films have shown at Filmwinter in Germany, Revelation in Australia, Besides the Screen in Brazil, and the Fort Lauderdale, Sarasota, Santa Cruz, Chagrin, and Cinema on the Bayou film festivals in the United States.
Erich J. Prince, a columnist at MediaVillage ("News On-the-Record"), is a co-founder of the online political magazine Merion West. Erich also regularly contributes opinion pieces to a variety of publications, having written at outlets such as The Hill, The Philadelphia Inquirer, and the Hartford Courant. He studied political science at Yale, completing his thesis on polarization in the United States Congress. When writing on the media industry, Erich focuses on trends in the news space, the growth of subscription-based revenue models, and media startups.
Jacqueline Cutler is a longtime journalist covering television, after many hard news beats. She serves on the executive board of the Television Critics Association and on the Critics Choice Association board. She writes the "Shattering the Glass Ceiling" column and other features for MediaVillage.
Jacqueline’s stories have garnered national awards. She also writes for the (New York) Daily News,Emmy Magazine and Variety. Jacqueline lives in New Jersey with her husband and rescue dogs. Over the years, she’s interviewed Donald Trump, Miss Piggy and Antonio Banderas (separately, though that room would have been intriguing).
Auto-industry expert Jim Motavalli is a highly regarded writer for MediaVillage ("Auto Marketing with Jim Motavalli"), The New York Times, Barron's, Autoblog.com, National Public Radio's Car Talk, and others. He is author or editor of eight books, including Forward Drive: The Race to Build Clean Cars for the Future, High Voltage: The Fast Track to Plug in the Auto Industry, Green Living and Feeling the Heat: Dispatches from the Frontlines of Climate Change and Naked in the Woods: Joseph Knowles and the History of Frontier Fakery. With Brad Berman, he is working on a new book about the future of transportation. He is also a contributor to the Environmental Defense Fund publications and to the Initiative for Global Environmental Leadership at the University of Pennsylvania's Wharton School. Motavalli hosts a radio program on WPKN-FM in Connecticut, and lectures widely.
Justin graduated from Syracuse University's S.I. School of Public Communications with a degree in Broadcast and Digital Journalism in May 2020. Justin joined the MediaVillage team as a producer in June 2020.
Kate Byrne is President of SOCAP Global, the purpose-driven platform whose brands SOCAP, Total Impact, SPECTRUM, World Changing Women, and Conscious Company Media unlock capital to move markets. Through storytelling and community, SOCAPGlobal connects, educates and empowers people to invest, consume, work and live intentionally. A leader in digital media and social impact for over 25 years she has married her interest in technology and its ability to advance publishing and social good and was recognized as one of the 40 Most Influential People in Media. She has held executive positions at such well-known media outlets as Fast Company, BusinessWeek, Inc., The Tides Foundation, The George Lucas Education Foundation, and Watermark. Kate is a contributor for Authority Magazine, Marketwatch, Conscious Company Magazine, and frequent speaker (Rotary Club, SOCAP, World Changing Women Summit, Watermark Innovation, Leadership Summit, and the Shift Summit). Areas of expertise include Social Impact, Women and Power, Stakeholder Capitalism, Leadership Development. Kate is the Co-Founder of the Economy Next Stewardship Circle. Kate serves as President of the Board for the UN Women USA SF Chapter, Board member of CORO of Northern California, and sits on the Board of C-Change Media, Concord Consortium, and Bambini Yoga. She is a Coro Women’ Leadership Cohort alum, and a member of the International Women’s Forum. She is a Commissioner on the Marin Commission for Women and Girls. Kate graduated from Stanford with a B.A. in psychology. She lives in Marin with her wonderful husband and is the proud mom of two amazing young women.
Kelly moved from Alberta, Canada, to New York City to train at the prestigious William Esper Studios for acting. She has since landed roles on A Crime to Remember (an Emmy Award-winning series on ID: Investigation Discovery), YES (an award-winning feature film starring Modern Family’s Nolan Gould) and All Hail Beth (a TV series created by award-winner Misha Calvert). Kelly currently resides in Los Angeles where she spends her time acting, producing and creating content for various social media outlets.
Kent Harrington is president of Harrington Group, a consulting partnership that provides political-economic analysis and forecasting on markets abroad, and is the "In the National Interest" columnist for MediaVillage. He is a former senior CIA analyst who served as National Intelligence Officer for East Asia, chief of station, and CIA's Director of Public Affairs. His commentary on foreign affairs, national security, and economic issues can be found at www.kentmichaelharrington.com
With over 25 years of experience guiding the world’s top leaders in business, education and community via individual, small group and full-staff trainings, Kryss Shane MS, MSW, LSW, LMSW (she/her) has been featured as America’s go-to Leading LGBT+ Expert in The New York Times, ABC News, Yahoo!, and CNN. Her writing has also appeared in the Journal of Nonprofit Education and Leadership, Huffington Post, International Council of Professors of Educational Leadership, The New Social Worker Magazine, and many more.
Shane is known for helping businesses address their unique Diversity, Equity, and Inclusion needs in an approachable, manageable and actionable way. This includes alterations to physical spaces, updating hiring practices, re-drafting policies and procedures and more. Shane holds two master’s degrees, two licenses to practice mental healthcare, and she is currently working toward her PhD in Leadership while serving as a Lecturer at Columbia University and an Adjunct Professor at Brandman University.
Larry Samuel is the founder of the Miami- and New York City-based consultancy Age Friendly Consulting and is the author of many books, including Aging in America and Boomers 3.0. He writes the “Psychology Yesterday,” “Boomers 3.0,” and “Future Trends” blogs for psychologytoday.com and holds a Ph.D. in American Studies from the University of Minnesota. He was named a 2017 NextAvenue Influencer in Aging.
MediaVillage columnist Michael Farmer is the author of Madison Avenue Manslaughter: An Inside View of Fee-Cutting Clients, Profit-Hungry Owners and Declining Ad Agencies (Third Edition, 2019), which won four publishers' awards for excellence in marketing and advertising. It includes a foreword by Sir Martin Sorrell. His column, "Madison Avenue Makeover," expands on themes from the book, outlining problems and solutions in the advertising industry today.
Farmer has an MBA from Harvard Business School and was previously a director of Bain & Company. He is the executive chairman of TrinityP3 USA and of Farmer & Company LLC, strategy consulting firms for advertisers and agencies. He also serves as a professor of Branding and Integrated Communications at The City College of New York (CCNY).
Oriana Schwindt has been covering the television industry for most of her professional career, starting with a byline in Rolling Stone at age 20 and working her way through outlets like TV Guide Magazine, the International Business Times, and, finally, Variety.
In 2017, she completed a seven-month reporting trip to the geographic center of every state in America. She has since returned to a more stable life in New York as a full-time freelance journalist.
Pattie took that advice and started her career as a media planner, but diversified into marketing strategy, creative production, long range business planning, marketing analytics, agency relations, media buying and sales. But always at the core is presenting messaging that is welcomed in the minds and hearts of the right people. In the smartest way possible. Her mentors, teachers and partners lit up my understanding on how advertising works: from Don Schultz and Hugh Zielski; Les Wexner and Sharen Turney; and most recently Jon Bond and Rex Briggs.
Pattie has worked in and with startups to F500s; agencies of all sizes; established positions and newly created “agent of change” roles. Most recently at Marketing Evolution, she was part of the leadership team at the ‘leading-to-bleeding’ edge of the data revolution. Today she integrates timeless truths about communications into the new and unique terrain of the Age of Algorithms. As an independent consultant, she can best “do what I love as best I can” and leave a positive imprint for the future.
In a 50-plus year career writing and reporting on media, MediaVillage columnist Paul S. Maxwell started and/or ran some 45-plus publications ranging from CATV Newsweekly to Coloradomagazine to CableVision to Multichannel News to CableFAX and The BRIDGE Suite of daily newsletters and research publications … many of which are extant. In between publishing stints, Maxwell served as an advisor or consultant to numerous major media companies and media start-ups, including running a unit of MCI and managing a partnership of TCI and McGraw-Hill.
A successful popular song lyricist writing and performing in the mid-1960s, Maxwell also served as an Army artillery officer, including in Southeast Asia. Maxwell was a founding board member of The Walter Kaitz Foundation, a founding member of C-TAM, a Cable TV Pioneer (1989) and former member of the Pioneer board, and a board member of The Cable Center.
In addition to his integral role in forming industry publications and associations, he is a recipient of the R.E. "Ted" Turner Innovator of the Year Award by the Southern Cable TV Association (1998); winner of the Vanguard Award for Associates & Affiliates by the NCTA (2000); and a member of the Cable Center's Cable TV Hall of Fame (inducted in 2004).
He studied theology at SMU and journalism at the University of Colorado Graduate School of Journalism, while learning to ski. Maxwell, who lives in Breckenridge, is an accomplished skier, touring bicyclist, one-time lousy tennis player, avid sea kayaker and world traveler.
Peter is the founder and chief executive officer of BoomAgers, the world's leading ad agency dedicated to understanding aging consumers. As a Media Village columnist ("The Age of Aging") he advocates for the highly valuable but overlooked older demographic while also sharing insightful perspective to help marketers better understand this enigmatic consumer. His ambition is to inspire our industry to create marketing that informs and inspires an aging world to help all people get better with age, in any way.
Raquelle M. Zuzarte is an award-winning global marketing leader, who has led brand campaigns at Procter & Gamble, Johnson & Johnson, Accenture, Charter, Time Warner Cable and CBS. She also recently launched Equity Project For All, a social impact venture focused on maximizing growth through building great brands and empowering human capital. She is a global citizen and passionate storyteller, having lived in the Middle East, Europe, Asia, Australia and the US. Zuzarte has spearheaded Leadership initiatives throughout her career, including as Board Member of the Procter & Gamble Alumni Global Women’s Forum, as a member of the Innovation & Inclusion Taskforce at J&J Global Marketing, as President of Time Warner Cable’s Women’s Collective and as Chair, “Do Digital Summits for Women Leaders” at She Runs It. She has been recognized with multiple awards including the Ad Age Business Advertising Award and leadership awards from Johnson & Johnson, Procter & Gamble, McKinsey & Co and KPMG. She has spoken at global venues including SXSW, Sydney Opera House and the Davos Congress Center. Raquelle earned her Bachelor of Economics from the University of Sydney and MBA from the Australian Graduate School of Management UNSW and Kellogg Business School. Read her latest article on CMOs as Persuasive Leaders.
Simon Applebaum is in his fifth decade of covering the TV medium. A regular MediaVillage columnist, he produces and hosts Tomorrow Will Be Televised, a program all about TV's current and future, now in its 13th year. Tomorrow is simulcast live Mondays and Fridays at 3 p.m. Eastern time via BlogTalk Radio, Spreaker and TuneIn Radio, and distributed via podcast through IHeart Radio. Previously, he was a senior editor for various TV-centric trade magazines, including Cablevision and Cable World.
Steve Gidlow, a long-time columnist for MediaVillage ("Behind the Scenes in Hollywood"), has written about television and pop culture since 1994. Beginning in Australia, Steve made the transition from to Hollywood in 1997 as bureau chief of Pacific Publications (Australia and Europe). His contributions to TV Hits saw the title awarded the prestigious Magazine of the Year by the Editor's Association of Australia in 2001. Later he would join Bauer Publications' In Touch Weekly, coordinating its Reality Update section, reporting for At Home With features, and eventually became that title's West Coast TV editor. During his tenure with Bauer, he was also a contributing editor to Life & Style Weekly and Closer Weekly
A member of the Television Critics Association since 1998, Steve became a permanent fixture on the TV beat, reporting on American Idol, The Amazing Race, The Biggest Loser, The Bachelor, The Bachelorette, Dancing with the Stars, Survivor, The X Factor and The Voice — covering many of those TV stalwarts from their debuts. His in-depth knowledge of American Idol led to his becoming a regular guest on American Idol Extra and Idol Tonight for the Fox Reality Channel and TV Guide Channel, respectively, offering his expert opinion on the show.
Before joining the MediaVillage team, Steve was a contributor to HNGN.com, providing lively celebrity features and introductory review articles for a myriad of debuting and returning TV shows, along with regular coverage of The Voice and American Idol.
How can we do it better? What can we do different and smart? Tam’s confidence and conviction inspire colleagues and partners alike to find more collaborative and innovative ways to connect with customers and embrace solutions, delivering real-world results. Proven omni-channel marketing & media executive with 20+ years of diverse expertise. Fortune 500 to start ups, branding to performance, traditional to digital. Tam is always seeking, trying and testing new ways to communicate, engage and convert customers via investment. Tam lives in Connecticut with her husband Scott, daughter Stella and two pups, Elvis & Simone.
Trisha Patterson has spent most of her career in local ad sales, affiliate sales and marketing. Before establishing local ad sales for Fox News Channel and Fox Business Network as Director of Local Ad Sales, she was in Affiliate Sales and Marketing for FNC and Food Network. Combining her sales experience with a lifelong passion for sports, she was then Vice President Advertising and Partnerships for a startup digital platform dedicated to women's sports coverage. Most recently, Trisha was in Client
Wendy is an award-winning performance media marketer who has mastered the balance between brand building, demand generation and long-term equity. As a hands-on leader with a deep understanding of data analytics and omnichannel performance, Wendy has been recognized with over 50 awards for her work with both new and mature brands.
Most recently, Wendy built a data-driven performance media agency at Omnicom Media Group. She has driven performance media strategy for brands including Cigna, Aetna, Astellas, GSK, Takeda, Synchrony, Goldman Sachs, Ancestry, State Farm, University of Phoenix and Acadia.
Prior to joining Omnicom Media Group, Wendy was SVP, Media Director at Geometry/Grey Direct WPP where she oversaw the Media and Strategy, Planning and Execution for all media channels. As the lead for Mediacom, Wendy built a Direct to Consumer point of care (POC) practice for GSK.
Wendy was inducted into the DMN Marketing Hall of Femme, selected as a three-time ANA International Echo judge and named as a member of the Poc3 Industry Advisory Group. She has served as a 4A’s committee Chairperson as well as participating on Media, Digital and Measurement committees. Wendy has received certifications from the Trade Desk Programmatic, AWS Technical Essentials Day and SHRM Workforce Management in the Time of Covid-19. Wendy is a graduate of Omnicom University Senior Management Program, a pre-eminent Harvard Business School developed program, as well as a graduate of Long Island University.
Wendy enjoys great food and has a passion for movies and TV. She resides in New York with her husband and two sons.