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Can Anything Stop the Rise of the Adblockers?

Can Anything Stop the Rise of the Adblockers?

Author

Brian Jacobs photo

Brian Jacobs

Publish date

September 29, 2015

Channel

The Cog Blog
6 20

There’s a very old joke about the adman who when interviewed said, “Don’t tell my mother I work in advertising, she thinks I am a piano player in a brothel.” Indeed, the legendary French adman, Jacques Seguela (the “S” in RSCG, now part of Havas) used the joke as a title for his 1979 book.

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Brian Jacobs photo

Brian Jacobs

Brian Jacobs spent over 35 years in advertising, media and research agencies including spells at Leo Burnett (UK, EMEA, International Media Director), Carat International (Managing Director), Universal McCann (EMEA Director) and Millward Brown (EVP, Global... read more

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