On Day One at CES 2021, Brian Fuhrer, Nielsen’s Senior Vice President of Product Strategy & Thought Leadership, presented a data-driven view of the impact the past nine months have had on television viewing and OTT usage. Summing up the media year, Fuhrer stated the obvious. "If we take pillars of things that happened with COVID, elections, social unrest, sports and the launch of streaming services, each one, individually, could have been the biggest news of the year or even the decade," he declared.
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