In this conversation Sylvester "Sly" Phifer details his new role as Vice President, Self Service Platform Sales at Disney Advertising and the building and launch of the Hulu Ad Manager. He discusses the importance of this new product, what is means for underrepresented-owned businesses and how automation provides value to customers and agencies.

Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.