Earlier this month I chaired the advertising session at the annual asi video and audio measurement conference in Nice. This post is based on my opening remarks.
Feeding the Monster - The Tyranny of Big Numbers
![Feeding the Monster - The Tyranny of Big Numbers](/media/articles/TheCogBlog_logo_wide_nkWm3g5.png.550x380_q85_box-0%2C36%2C1562%2C1120_crop.png.webp)
Earlier this month I chaired the advertising session at the annual asi video and audio measurement conference in Nice. This post is based on my opening remarks.
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.