Hallmark Movies & Mysteries Ushers In a New Brand of Storytelling Via Mahogany and "Unthinkably Good Things"

Indeed sisterhood hasn39t looked this good since Waiting to Exhale The film finds Allison Karen Pittman at a crossroads in her life and career In need of some moral support she invites her best friends Reesa Erica Ash and Melina Joyful Drake to join her on a trip to Italy The three women have always had an open and honest relationship but when it becomes evident deep secrets are being harbored and not shared like they once would have been they have to rediscover the importance of the honesty that formed the foundation of their friendship Ash Pittman and Drake are pictured at top left to rightDiverse storytelling is something Hallmark Media has strived for in recent years However doing so under the umbrella of a successful brand exclusively through a Black lens by filmmakers of color marks a turning point for the company in both programming and inclusion The importance of this is not lost on the film39s castquotI think it was a huge responsibility but also a huge honorquot Ash recently said while promoting the film quotFor something this big this weighted so necessary and having taken such a long time to implement amp8230 to be among the people who are chosen to start it amp8230 I mean that39s huge What an honor to say that we trust you with this baby that we39ve been gestating for decades and you39re the ones to kick it off I was really humbled by thatquotquotTo be a part of launching this brand was so special and so sweetquot added Drake quotI39m one of four girls so I39m very close with my sisters and my girlfriends To do a movie with these ladies and have them become like my new girlfriends and family amp8230 It was just something that I can39t even really put into wordsquotquotI would say from the network side we couldn39t have asked for a better castquot added Toni Judkins Senior Vice President of Programming at Mahogany quotWe couldn39t have asked for a better collection of women to represent our varied experiences as African American women The richness the boldness and of course the sisterhood and community When we finally had a script that we were happy with we sat down and said 39Who are these people Who is Allison Who is Melina Who is Reesa39 All these ladies were at the top of our list As a content creator that has often gone out to make a film you don39t always get exactly what you want This was something different I think we got exactly what we asked for and more with this castquotquotFrom the jump it was important for us to introduce something new that represented us and how we move how we flow how we talk how we laugh but still make sure that we honored the brand that has been around and very successful for so many yearsquot concurred Terri J Vaughn the film39s director quotToni had a lot to do with that making sure as we were going forward and shooting that we stayed true to what the brand was We needed to stay authentic and all the actors were definitely focused on telling an authentic story about a friendship between these three womenquot Vaughn is pictured above far left with Ash Pittman executive producer Korin D Williams Toni Judkins Drake and executive producer Monique NashquotWhat was important was to fuse essential elements of the Hallmark brand with the Mahogany brandquot Judkins noted quotIf anything I would like to say the ease you will witness was kind of rooted in the pillars of what Mahogany is These women have these experiences and even though at points there is tension you could tell that they weren39t always being completely honest with one another But the foundation of a friendship and a relationship through sisterhood that is unshakeable creates an environment where there could be such ease That really is reflective of the pillars of not only Hallmark but specifically the Mahogany brandquotWhile the importance of Mahogany39s launch and a project like Unthinkably Good Things can39t be emphasized enough the actors entrusted to tell the film39s story want everyone to know they also had fun while doing so quotFilming in Italy was amazingquot Drake beamed quotEspecially coming out of quarantine to get to go to Italy and actually work We got to see different parts of Italy that I haven39t seen before As a traveler that was excitingquotquotItaly was amazing and beautifulquot added Pittman above quotAnd the sheep were great I think so much of being in Rome and being in this movie was about the beauty of the Roman countryside and the pastoral sense of wine and culture and I thought it really added a lot to the storyquotOne of the great parts about this story is the importance of not just friendship but in the African American community we call it sisterhoodquot she added in closing quotIt39s more than just being friends It39s more than just caring about each other It39s feeling connected and being family with each other I think it39s a perfect story for this time of life and for these womenquotUnthinkably Good Things presented by Mahogany will be telecast Sunday August 28 at 9 pm on Hallmark Movies and Mysteries with additional showings on Hallmark Channel and Hallmark DramaClick the social buttons to share this content with your friends and colleaguesThe opinions and points of view expressed in this content are exclusively the views of the author andor subjects and do not necessarily represent the views of MediaVillagecomMyersBizNet Inc management or associated writers

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Hallmark Movies & Mysteries Ushers In a New Brand of Storytelling Via Mahogany and "Unthinkably Good Things"

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