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Virtual Roundtable: Is the Podcasting Boom Sparking Diversity?

Virtual Roundtable: Is the Podcasting Boom Sparking Diversity?

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E.B. Moss

Publish date

March 22, 2018

Channel

WomenAdvancing

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NPR InSites Audio InSites E.B. Moss Reports iHeartMedia InSites
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(Editor's note:  This is the first of a two-part series in which top female audio executives discuss relevant issues facing the business of podcasting. The second part will be published next week.)  When old rules no longer apply, new media formats can facilitate both a diverse audience and diverse creators.  As one of the hottest genres, podcasting is enjoying explosive growth, attracting curious listeners and a growing roster of brand sponsors.  Some 44% of Americans have now sampled podcasting, 26% listen monthly and regular listeners average as many as seven podcasts per week, per the latest report from Edison Research.  The medium is also proving to be a welcoming space for female innovators and executives. We conducted a "virtual roundtable" with seven women making an impact in the space to learn about their experiences in getting ahead in a new(ish) medium and their prognostications for podcasting itself.

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E.B. Moss

E.B. runs Moss Appeal, an award-winning brand and marketing agency that provided promotion and affiliate marketing services to various clients.  She has coached companies in podcasting, social media, and "green" marketing. E.B. began her caree… read more

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    Home Knowledge Exchange
    Knowledge Exchange

    A B2B Solutions Marketplace, where you can search more than 15,000 original thought leadership commentaries, articles, white papers, podcasts and videos on all things media, marketing and advertising.

    Read member content
    #

    Behind-the-scenes in Hollywood. Exclusive interviews, reviews and insights.

    Go to page
    #

    For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.

    Go to page
    #

    Watch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.

    Go to page
    #

    Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

    Go to page
    TV / Video Download
    TV / Video Download

    Behind-the-scenes in Hollywood. Exclusive interviews, reviews and insights.

    See All Channels
    Behind the Scenes in Hollywood
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    Ed Martin Report
    Go to page
    TV / Video Download
    Go to page
    #AndradeSays
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    Shattering the Glass Ceiling
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    In the Loop
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    Tomorrow Will Be Televised
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    Lunch at Michael's
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    The Myers Report
    The Myers Report

    For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.

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    The Myers Report
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    Watch, Listen & learn
    Watch, Listen & learn

    Watch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.

    See All Channels
    Jack Myers Leadership Conversations
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    Advancing Diversity Podcast
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    The Pool
    Go to page
    The Storytelling Revolution
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    Insider InSites Podcasts
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    #AskGenZ
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    Legends & Leaders
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    Advancing Diversity
    Advancing Diversity Villages

    Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

    See All Channels
    From Advocacy to Activism
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