In a world where tiny screens are ubiquitous and distractions abound … where audiences are fragmenting and Millennials become more elusive every day … one man made the journey from national television sales to a media utopia filled with big screens, big audiences and big-time engagement. That man is Scott Felenstein, the newly-minted Executive Vice President and Chief Revenue Officer of National CineMedia (NCM).
Meet Scott Felenstein, National CineMedia’s New Leading Man
