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Super Bowl LVI: Sports, Music and Commercials Done Right

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Super Bowl LVI: Sports, Music and Commercials Done Right

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Overnight, the presentation on NBC and Peacock of Super Bowl LVI managed to do what the Fox News team has been trying to do for months -- convince the masses to toss their masks. I have no idea how many people were collectively packed into SoFi Stadium on Sunday, but I could count on one hand (okay, maybe two) the number of spectators and participants I saw wearing "protection." The crowd was literally crammed in, shoulder-to-shoulder and cheek-to-cheek, screaming and yelling or otherwise communicating for close to four hours -- each of them no doubt forming a cloud of microscopic droplets around them, which is among the very best ways of transmitting COVID-19 (and many other viruses, for that matter). Even the celebrities and other VIPS in attendance were ensuring that they did their part to put forth this message.

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Ed Martin is the chief television and content critic for MediaVillage.  He has written about television and internet programming for several Myers publications since 2000, including The Myers Report, The Myers Programming Report, MediaBizBloggers a… read more

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Home Advancing Diversity
Knowledge Exchange
Group Knowledge Exchange

MediaVillage “Knowledge Exchange” is where leaders share intelligence, insights, stories and experiences in a trusted journalistic environment. Search “Knowledge Exchange” at MeetingPrep.com for free on-demand access to professional learning. Scroll down to visit each dedicated B2B library where the industry’s knowledge is archived. Follow our social network @MediaVillageCom

Read member content
#

Welcome to The Myers Report, a comprehensive hub within MediaVillage that presents the results of major industry studies, in-depth insights, market intelligence, and a wealth of media, marketing, and advertising-related data and resources. Delve into the latest financial data and forecasts that shape decision-making in the ever-evolving media landscape, and access valuable tools and information to empower professionals and businesses alike. Stay ahead of the curve with the latest trends and analysis, curated to provide a holistic view of the dynamic media industry.

Go to page
#

Welcome to the Thought Leadership & Insights section of MediaVillage, your go-to destination for cutting-edge news, perspectives, and strategies from media agencies and brand marketers. Explore a curated collection of forward-thinking articles, interviews, and analyses that shape the future of the media industry and drive impactful advertising campaigns.

Go to page
#

Discover the Media Owners & Sales Insights section of MediaVillage, where you'll find a wealth of thought leadership, up-to-the-minute news, and invaluable insights from media owners, media sales organizations, vendors, and suppliers. Dive into exclusive content that unveils the latest trends, innovations, and strategies driving the media landscape and fueling successful collaborations within the industry.

Go to page
#

Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

Go to page
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