Imagine you’re running a media agency. You’re great at your job (the trade press and your peers within the industry tell you so); you’ve been doing it for a number of years and have delivered substantial success to your owners.
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Brian Jacobs spent more than 35 years in advertising, media, and research agencies, including spells at Leo Burnett (UK, EMEA, International media director), Carat International (managing director), Universal McCann (EMEA director) and Millward Brown (execut… read more