The first time I saw TNT’s Animal Kingdom it was for just a couple of minutes, and I was in a noisy, overcrowded bar. I wasn’t able to hear anything that was being said over the loud music, but I could read the closed captions that appear when TVs are muted. And though I had no idea what was happening or who the characters were -- and was only at the bar for a date in the first place -- I just couldn’t tear my eyes away. Whenever I wasn’t pretending to listen to the person next to me, the captivating visuals and seemingly intense pace had my full attention. At the time I was only vaguely familiar with the show because of some promotional material I’d coincidentally crossed paths with during my everyday life, but I do clearly remember thinking to myself (as I actively ignored the person I was supposed to be entertaining), “If this is how gripping this show is when muted, it must be f**kin’ dope with the volume up.” Well, I’ve now seen every Animal Kingdomepisode to date, and let me just say it feels good to be right.
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.