UM, global media agency network of IPG Mediabrands, has announced the appointment of Sasha Savic to Global Chief Executive Officer. Savic, an IPG alumnus, will set the vision for the agency’s global growth while overseeing strategy, product, operations and management of clients including American Express, Honda, Johnson & Johnson, Levi Strauss & Co., Nestlé and Sony, among others. Savic will report directly to Mediabrands Global CEO Eileen Kiernan.
UM Appoints Sasha Savic Global CEO
