Just like the two-by-four the old farmer kept handy to get his stubborn mule's attention the coronavirus pandemic has hit the advertising business right between the eyes. From gutted corporate ad budgets to cancelled massive media buys, the revenue streams that once flowed to the bottom lines of major networks, the ad agencies, and the digital giants have shrunk dramatically. As for future spending, the prospect of a slow economic recovery points to a financial tap that's unlikely to be loosened anytime soon.
ADVERTISING AND MEDIA COMMUNITY COVID-19 RENEWAL FUND
CONTRIBUTE NOW TO SUPPORT OUR INDUSTRY’S NON-PROFIT SECTOR. Most of us are being economically impacted by COVID-19. Many of our community’s non-profit organizations and initiatives are struggling to maintain basic services as corporate contributions dry-up. More than ever, your support – even a few dollars – is needed. Your contributions support 30 non-profit organizations and initiatives -- first responders, health care providers and those in need during COVID-19 crisis and beyond. Visit www.MediaVillage.com for details and for a list of organizations supported by your contribution. Please support the Advertising and Media Community COVID-19 Renewal Fund to assure that the organizations we depend can continue to serve our industry, our friends, our colleagues.