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Why 20th Television Chose WiO to Offer TV Advertiser Engagement

Why 20th Television Chose WiO to Offer TV Advertiser Engagement

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Debbie Reichig

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12 6 18

Over the past several years marketers have been presented with various technologies designed to optimize advertising on mobile. And, it seems like forever, they have been presented with ways to optimize advertising on television. Mobile alone provides strong engagement but needs a driver to insure delivery of the right message, at the right time -- at scale.

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12 6 18

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Debbie Reichig photo

Debbie Reichig

Debbie Reichig serves as Senior Vice President, Media Sales Research & Insights, Twentieth Television. In this newly created role, Reichig oversees the media sales research department, assisting in sales strategy, and positioning Twentieth Television … read more

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Home The People
The People

MediaVillage “The People” is where the advertising and media community comes to life. Explore the stories, beliefs, commitments, and passions that inspire and motivate the diverse people who work day-to-day advancing their personal growth and business success. Follow “The People” columnists and hosts to discover your community and connect with your people. Follow our social network @AdvDiversity

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MediaVillage “The Business” is the industry Knowledge Exchange, where leaders share intelligence, insights, stories and experiences in a trusted journalistic environment. Search “The Business” at MeetingPrep.com for free on-demand access to professional learning. Scroll down to visit each dedicated B2B library where the industry’s knowledge is archived. Follow our social network @MediaVillageCom

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